Category Archives: Property Makeover
Property Makeover How Do We Proceed If Home In Development Area?
As a Property Makeover Specialist I have a series of the same questions that are often asked during the initial consultation process.
I regularly guest speak at property presentation seminars and was presenting very recently, when those same questions appeared. I will share them with you over the next few months, starting with this first and very common dilemma:
‘All of the houses in my street have been either knocked down or fully developed. It’s unlikely that a family will buy, however I don’t have a crystal ball, so should I waste time and money making changes, even though my home may be bulldozed and developed?’
In answer I say; yes absolutely, a property makeover is essential, but with caution. In this scenario, it is likely that there will (without seeing the home or discussing with the local agent) be two types of buyer categories, the owner/occupier and the investor/developer.
For example, the owner/occupier wants to buy one of the remaining cottages in the area and then renovate to make their home work for their family dynamic. In this case they will either want to move in immediately or rent out the property until their planning permission is through for renovations.
The Three Types Of Property Makeover Explained
A real estate agent, who happens to be a friend of mine, asked me recently:
Are there differences to the kind of work you do when it comes to the kinds of property owners?
I thought that that question made sense because most property makeovers have different goals.
Having worked with over 400 makeover projects your Property Makeover Specialist will actually manage projects that fall under these types:
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Property Makeover to Sell
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Property Makeover to Rent
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Property Makeover to Stay (when they have recently bought)
Each type requires a very different approach. It involves a formula of fixed and variable components giving a tailored result, with the right blend of needs, wants and requirements to ensure the best outcome. So to explain the differences, I’ll use the framework I’m following for my business.
Property Makeover to Sell
This is the most common type of a property makeover project. All of which are aimed at showing off the property’s best points and minimising the distractions or negatives. The goals of this type are as follows:
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To maximise the market value of a property before it hits the market
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To optimise the market appeal of a property before it hits the market
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To enhance the ‘sellability’ of a property when it’s on the market
Also referred to as a ‘pre-sale property makeover,’ the critical element that defines a success makeover of this type is value. This means that changes undertaken for projects under this type are cosmetic in nature without major changes to the carcass of the property.