A real estate agent, who happens to be a friend of mine, asked me recently:
Are there differences to the kind of work you do when it comes to the kinds of property owners?
I thought that that question made sense because most property makeovers have different goals.
Having worked with over 400 makeover projects your Property Makeover Specialist will actually manage projects that fall under these types:
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Property Makeover to Sell
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Property Makeover to Rent
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Property Makeover to Stay (when they have recently bought)
Each type requires a very different approach. It involves a formula of fixed and variable components giving a tailored result, with the right blend of needs, wants and requirements to ensure the best outcome. So to explain the differences, I’ll use the framework I’m following for my business.
Property Makeover to Sell
This is the most common type of a property makeover project. All of which are aimed at showing off the property’s best points and minimising the distractions or negatives. The goals of this type are as follows:
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To maximise the market value of a property before it hits the market
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To optimise the market appeal of a property before it hits the market
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To enhance the ‘sellability’ of a property when it’s on the market
Also referred to as a ‘pre-sale property makeover,’ the critical element that defines a success makeover of this type is value. This means that changes undertaken for projects under this type are cosmetic in nature without major changes to the carcass of the property.
