We are often asked what the difference is between property styling and a pre-sale makeover.
In a lot of cases you need both and in general a ‘makeover specialist’ has the concepts and ideas behind adding value for the entire property. A property stylist is normally the term for a furniture hire company representative, someone who puts the ‘icing on the cake’, as I call it.
Like most things in life, a solid foundation is a good start and so I’m going to concentrate on talking about the makeover specialist, which is what we do, prior to the final ‘icing’.
As an agent, when your vendors want the opportunity to add value and for constructive independent feedback about their entire property, a pre-sale makeover specialist would be the professional to suggest calling in.
We work to increase profit through identifying and creating value add opportunities, and a furniture hire ‘stylist’ may in fact be one of those key stakeholders we call in, as is a painter or a carpet layer etc.
A makeover specialist’s role, is to give constructive and objective feedback regarding the presentation of the property. This feedback will cover everything from the front gate and the outdoor areas, to the layout of the master bedroom then all the way to the condition of the garden pots at the back fence. Your makeover specialist should be detailed and thorough about every opportunity of enhancement.
