A well presented home helps an agent to sell a home more efficiently and more profitably.
That is undeniable. But behind every property makeover lies a tried-and-tested framework that will lead towards a more successful sale.
This framework is every Property Makeover Specialist’s mix of knowledge, methods, and principles, and is responsible for establishing a successful relationship between the Real Estate Agent, the Vendor, and the Property Makeover Specialist.
So what are the challenges that face both vendors and agents in successful property presentation?
Without prior experience of a property makeover, vendors may be confronted with a dilemma: they don’t know how and where to start. As an agent, you may not always know what to say, especially as you might not have secured the listing and don’t want to put vendors offside. If you’re lucky, the vendor may know how a property makeover can help in terms of generating a profitable sale; they just don’t know the steps to take.
If they don’t see any value in a property makeover, this is where you can offer a quick reality check by showing examples of recent sales and how they were presented to help the vendor understand that their property is not in a competitive position to yield the desired sales results. However with some professional help from a Property Makeover Specialist, you can help your vendor to achieve a faster and more profitable sale.